Trust

Public traffic dashboard

Every traffic number on the landing page is sourced from the same analytics pipeline as the data shown here. Refreshes hourly.

What counts as a visit

A unique visitor is one fingerprinted browser session per 24h. Two visits from the same person on the same day = 1 unique.

  • Bots (per /methodology/click-fraud) excluded.
  • Pre-rendered crawler hits excluded.
  • Internal/staff traffic from localhost, Vercel preview deploys, and admin routes excluded.

Live counters

The three KPIs visible at the top of the homepage:

  • This month — unique visitors so far this calendar month, plus % change vs the same window last month.
  • Last hour — distinct founder sessions on the site in the last 60 minutes. Updated every few seconds.
  • Ads live — count of currently active advertiser spots in rotation.

Where the traffic comes from

  • Organic — founders typing the URL after a Reddit, IndieHackers, or podcast mention.
  • Reddit — organic posts in r/SaaS, r/microsaas, r/indiehackers, r/SideProject, r/ycombinator.
  • Founder newsletters — sponsor mentions.
  • Word-of-mouth from current advertisers.

We do not buy traffic. We do not run paid ads on Twitter/X, Meta, LinkedIn, or Google to inflate the count.

Published numbers

On this page, monthly:

  • Rolling-30-day uniques.
  • Rolling-7-day uniques.
  • Current advertiser count.
  • Current rotation pool size.
  • Top 5 referring sources.

Anchor numbers visible on the homepage are updated every hour from the same source.

Historical chart

The "Unique visitors · last 12 months" chart on the homepage is the same series used here. Source = anonymized session aggregates from PostHog. Raw export available on request — message Jorge.

If a number looks wrong

If a count on the homepage and a count on this page disagree, the value on this page is canonical (it refreshes hourly; homepage might be cached).

If both disagree with what you measure independently, message Jorge with your measurement methodology and he'll reconcile in the next monthly audit.